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November 9, 2022 / by / Sponsorships & Partnerships

Visa and Crypto.com collaboration for FIFA WC

?Interesting case of 2 brands collaborating to activate their sponsorships.

?Visa and Crypto.com have joined hands ahead of the FIFA World Cup Qatar 2022 to bring NFT art to the tournament.

?Visa Masters of Movement auction on Crypto.com features NFTs inspired by iconic goals scored by five legendary footballers, with all auction proceeds benefitting UK charity Street Child United

?Fans can create their own personalized digital art on a digital pitch at FIFA Fan Festivalâ„¢ in Doha, Qatar

#sports #sportsbiz #sportsbusiness #sportssponsorship #sponsorship #partnership #nft #fifa #fifaworldcupqatar2022 #activation #brand #sportsmarketing #marketing #fans #fan

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