We combine unrivalled access to data, intelligence and expertise with a proven track record in sport and entertainment. We work with brands across industries, synergising their objectives and providing value through innovative and tailored solutions in partnership with our clients.
Sponsorships & Partnerships
Our Approach
- Identifying sponsorship assets
- Asset evaluation and negotiation
- Partnership activation strategy and execution framework
- Managing sponsorship portfolios
- Creating ROI and reporting structures
For Rights Holders
Our team has illustrious experience working with and for a variety of rights holders across Sports and Entertainment. We are dependable advisors, offering strategic and knowledgeable assistance to leagues, clubs, athletes, etc., ensuring maximum commercial returns.
We help Rights Holders package rights in the most commercially appealing manner and back it up with our structured sales process, encompassing research, insights, and potential of rights activations, among others.
Technology is at the heart of what we do and we use the best software solutions to manage CRM, gather Insights, and manage Partnerships.
- Commercial strategy
- Packaging of rights
- Sales
- Partnership management
For Brands
Our team helps brands reach out to their right audience using the power of sport. Based on the brand objectives, we identify the right markets and properties for brands, and ensure the rights are utilised and activated in the most effective manner.
Whether you are a new brand looking to get some exposure and raise awareness or an established brand, looking to maintain brand equity and acquire new customers, we have the experience of working with brands at all levels and across industries.
Buying rights is only half the job done and thus, we work closely with our brand partners to help them activate the rights and deeply engage fans, converting them into new leads.
We engage with brands to agree on a clearly defined plan to accomplish goals using our unique methodology, industry knowledge and experience. This strategy is helpful in providing value and ROI to brands, ensuring they can reach their target market and achieve their business goals.
- Sponsorship consulting
- Activations
- Partnership management
