Economics behind the FIFA World Cup:
⚽️FIFA managed to sell out all sponsorship packages for the FIFA World Cup Qatar 2022
?FIFA onboards seven FIFA Partners and seven FIFA World Cup global sponsors, while there are regional supporters as well in each of FIFA’s five regions – Europe, Asia-Pacific, MENA, North America and South America., which have also been contracted for the FIFA World Cup Qatar 2022
?As a result of the four years of commercial agreements related to the Qatar 2022 World Cup, FIFA saw record revenues of $7.5 billion
?The four-year (2019-22) income linked to the 2022 World Cup is $1 billion more than the previous commercial cycle linked to the 2018 World Cup in Russia
⚽️?The revenue is made up from 5 key components- Media Rights (56%), Sponsorship (29%), Hospitality rights and ticket sales, licensing rights and other revenue and income amount
?FIFA’s cash reserves will increase despite the COVID-19 outbreak to nearly $2.5 billion
?Thanks to a new financial plan for women’s soccer and the expanded 2026 World, revenues are anticipated to surpass the $10 billion mark over the next four years.
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